Lex Is The Queer Dating App That Looks Like Personals


Soon after a 12 months of fundraising by using a Kickstarter marketing campaign and donations from hundreds of @_personals_ ad posters, Lex (which stands for Lexicon) went live on 7th November, becoming the first courting application in the entire world where by “the textual content comes initially, and the selfies second”. If they pick to, people can link an Instagram account to their profile so that advertisement responders can see what they glimpse like, but none of their Insta posts show up in the application alone. In its place, just like the unique Instagram account, ads on Lex are text-dependent, with a limit of 34 figures for the heading and 300 characters for the system of the advert. With a entirely blank canvas to perform with, ad posters have to be charismatic, concise and sincere about what they’re looking for.


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